Website redesign process for Sampoerna Retail Community

Syahidina Alif
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About Client

SRC is a modern Grocery Store partnership program that aims to increase the competitiveness of MSMEs.

Objectives

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Role

I’m here as a UI/UX Designer. During this project, I work with several roles in a team:

  • SRC Brand and Marketing
  • Design team
  • Front end developer team
  • Backend developer team
  • QA(Quality assurance) team

Design Process

  1. Define & Collect Informations
    (Kickoff meeting, Gathering requirements and references, User Interviews)
  2. Brainstorm & Analyze
    (Ideation, Wireframing)
  3. Develop
    (High-Fidelity design)
  4. Feedback
    (Usability testing, present findings and insights on meeting with client)

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